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Bill Michael Robinson

UX + Creative Director

  • Home
  • Skills
  • Case Studies
    • Lilly Web Architecture
    • Global iPad Architecture
    • Opioid Challenge
    • Global Disease Awareness Campaign
    • Chase Merchandising
    • Patient Reminder App
    • "Stick" Resolution App
    • Lilly Oncology Clinical Trials
    • Hollister Website
    • Peer-to-Peer Education Tool
    • Augmented Reality Experience
    • Pink Tank Website
    • Lilly | Disney Partnership
    • Conversation Maps™ Touchscreen
  • Resumé
  • Contact

A personalized approach to diabetes education

Every diabetes patient is different — so Diabetes Educators (DEs) need an easy way to build a personalized treatment plan for them.

Pre-approved content modules must meet regulatory guidelines

Treatment guidelines are strictly regulated — so we had to find a way to make the system flexible while staying aligned to the guidelines. Our medical team provided modular content focused on the major treatment areas. DEs can share modules as stand-alone brochures or one-sheets.


Educators build custom brochures by combining modules
Diabetes Educators can build personalized brochures by combining the pre-approved modules. Administrators may edit modules or add new modules as needed — updates must be reviewed for regulatory compliance.

Educators manage their patients’ progress online
DEs can follow their patient’s progress over time — track when a patient opens a brochure or completes a module — then update or alter their treatment plan to respond to the patient’s unique needs.


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WIreframes and user flows available on request.

©2018 Bill Michael Robinson